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Adwords Campaigns – Are They Worth It?

For those of you who may not know, before I start writing about Adwords, let’s define what an Adword campaign is. When you do a Google search, there are two types of listings that come up. First, there are the “organic” search results. What we mean...

Why Not Adwords Instead of SEO?

When it comes to SEO, The question commonly asked is why spend so much time optimizing a page? Isn’t it easier to just purchase pay per click advertising? That way you’re guaranteed page one of Google. Well sort of. The way Google Adwords works is that...